No Harsh Chemicals. No Compromise. Just Classic, Healthy Curl Care.

✨Classic Curlz in the Spotlight ✨

At the Ubiquitous Women’s Expo, our booth lit up with curls, culture, and connection drawing in stars like Travis Malloy and Sherri Shepherd.

young African American women with curly hair washing her hair

Classic Transformation In One Wash

Discover The Classic Essentials

About us

From Passion to Purpose

Classic Curlz was founded in 2018 out of a simple, yet powerful mission, to solve the frustration of limited options for keeping textured hair moisturized, healthy, and manageable. What began as a personal need quickly transformed into a passion to provide products that honor and celebrate natural hair in its truest form.

We believe caring for your curls, coils, and fros should be simple, effective, and empowering. Classic Curlz is more than just a brand, it’s a movement dedicated to helping women and men embrace their authentic selves, one curl at a time.

Confidence Starts At The Crown

Blog posts

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Fear Always Wins the Race, IF You Let It

Fear Always Wins the Race, IF You Let It

Fear always wins the race, if you let it. For many women, the hesitation to embrace natural hair isn’t really about the curls at all, but about how others might react. By reframing fear as False Ev...

Milestone Reflections: Celebrating the First Classic Curlz Partnership Exhibit

Milestone Reflections: Celebrating the First Classic Curlz Partnership Exhibit

When Classic Curlz first began, the dream was simple, create products that truly honor natural hair and empower the people who wear it. Standing inside our very first partnership exhibit booth was ...